Scruples True Integrity Creme Hair Color True Integrity opalescent creme colour - The reflection of a translucent with the coverage of an opaque - Beautiful vibrant color selection - Complete deposit with maximum gray coverage TRUE INTEGRITY - Opalescent Creme Colour - Low ammonia permanent and demi-permanent haircolor system - Provides expert gray coverage - Inventory options for easy color selection and reduced inventory and mixing options - All ranges of haircolor are calibrated at every level and are true to level, true to shade