MooGoo's Milk Shampoo is one of their most popular products and was originally made for a family member with an itchy scalp. They've cut out unnecessary synthetic ingredients and harsh, irritating chemicals to make you a shampoo that puts the health of your hair first. Using high-quality, natural edible ingredients, this lightweight shampoo revitalises hair with hydrating oils to address hair weakness and milk protein to protect the strands. MooGoo is loved by all hair types (dry, oily, combination, curly, straight, thick, thin) and is suitable for hair at any age. Start caring for your hair with simply but effective, natural ingredients. Free of harsh chemicals and synthetic ingredients like silicones, parabens, phthalates, phenoxyethanol and more. The only small drawback to using all natural ingredients is that you have to rub the shampoo in a little longer to get a full lather going, but we think that's a great excuse for a nice head massage. Warnings As with all natural ingredients, patch test for allergies before use. If product gets into the eyes, simply wash out with water. For external use only. Common Uses - A gentle, non-irritating formula for sensitive skin and itchy, dry scalps. - Perfect for all ages and hair types. - Hydrates and moisturises dry hair, replenishes and nourishes damaged hair naturally. - Restores and revives limp and dull hair. Ingredients Aqua (H2O’s Fancy Name), Cocamidopropyl Betaine (Coconut-Derived Cleanser), Decyl Glucoside (Glucose-Derived Cleanser), Lauryl Glucoside (Glucose-Derived Cleanser), Glycol Distearate (Emollient), Sodium Cocoyl Sarcosinate (Coconut-Derived Cleanser), Coco Glucoside (Glucose-Derived Cleanser), Glyceryl Oleate (Natural Ester), Piroctone Olamine (Olamine Salt), Fragrance - Oatmeal (Phthalate-Free), Allantoin, Hydrolyzed Milk Protein (For Hair Repair). Please be aware that ingredients may vary from time to time. Please refer to the ingredient list on the product packaging for the most up-to-date and relevant list of ingredients. Directions Wet hair and gently massage into scalp and hair and then rinse. Follow with MooGoo Cream Conditioner.