Shampoo, specifically for colored hair, extends the intensity and brilliance of color thanks to its nourishing pH-balanced formula. Enriched with Blackberry Vinegar, it re-softens and re-hydrates hair fibers, carrying out an intense antioxidant action that combats free radicals. Enhances colour vibrancy and prolongs tits longevity Increases moisture retention Recommended for use following a 360 colour service Vegan friendly Free from gluten, parabens and mineral oils 360 Be Color Shampoo is a hydrating colour protection shampoo that has been formulated with Blackberry Vinegar to neutralise alkalinity, lock in colour and increase longevity and vibrancy. Recommended for use following a 360 colour service, this vegan-friendly shampoo increases the hair's moisture retention, leaving it nourished, hydrated and soft. Free of parabens, gluten and mineral oils, it pairs perfectly with 360 Be Color Conditioner to increase the longevity of coloured hair between services.