Idea Toscana is the first cosmetic line with Organic PGI Extra Virgin Olive Oil from Tuscany, Italy. using exclusively mechanical and never chemical systems       (“Spremitura” - "First Press"), the good Organic Tuscan PGI Extra Virgin Olive Oil originates, with its green color and the gold-yellow reflection, its unmistakable fruited taste and its typical aromas of artichoke, fennel, “rucoletta” and green leaf. This precious low acidity olive oil is rich in polyunsaturated and monounsaturated fats, which are useful and easily digestible for the human metabolism. Moreover it’s rich in polyphenols and vitamin E that, thanks to their antioxidant action, can oppose in an effective manner the harmful effects of the free radicals, which are mainly responsible for the cellular and skin aging.

• An innovative formulation that removes makeup and tones the skin in one single and smooth gesture.The product gently cleans the skin and helps remove effectively all makeup traces, impurities and pollution with a refreshing action. 
• The water helps re-establish the skin’s glow and prepares it for its daily moisturizing treatment. 
• Contains Organic Aloe juice, that has well known emollient and soothing properties. The organic orange and lemon extracts are excellent toning and enlightening skin enhancers, while the organic olive leaves extract contains a high rate of antioxidants.