The future of vitamin C is here. Potent-C Power Serum unleashes the power of THD Ascorbate, an ultra-stable, scientifically groundbreaking ingredient that is 50 times more potent than regular vitamin C. The serum is enriched with an incredible concentration of 20% vitamin C. The serum's effectiveness is enhanced by the addition of two ultra-potent antioxidants (3% vitamin E and 2% ferulic acid), delivering a comprehensive and highly effective anti-aging treatment to firm and brighten skin. This rich hydrating serum is a must-have to visibly reduce fine lines and wrinkles, improve skin firmness, uneven skin tone and texture, and brighten skin. Fragrance-free and non-irritating. DEFEAT 7 SIGNS OF SKIN AGING IN 7 DAYS Visibly reduces fine lines and wrinkles, increases skin firmness, counteracts skin imperfections, flaking skin and dry skin and makes the skin radiant - all in just 7 days.** *Based on a 28-day consumer perception study with 35 female subjects.