The product is a 1973 Ford manual titled "Car Owning Made Easier: A Guide to Becoming a Smarter Owner/Driver." This manual is designed to provide guidance and tips for Ford car owners to enhance their ownership experience and become more informed drivers. With a focus on helping owners understand their vehicles better, this manual likely covers topics such as maintenance, troubleshooting, and general driving tips specific to Ford vehicles from the year 1973. It aims to empower owners with the knowledge and skills needed to effectively care for and operate their Ford cars.