- BLONDE SHAMPOO - This John Frieda shampoo is specifically formulated to nourish and repair broken bonds for blonde hair
- DAMAGED HAIR REPAIR - This bond building shampoo nourishes blonde hair that has become dry and damaged from lightening and transforms brittle hair into shiny, resilient hair
- 2X STRONGER HAIR - Give your blonde hair twice the strength* in one use when you pair it with John Frieda Blonde+ Pre-Shampoo Treatment and Conditioner (vs non-conditioning shampoo)
- BOND BUILDING COMPLEX - Use with the pre-shampoo treatment and conditioner from the John Frieda Blonde+ Repair System for incredible hair repair
- VEGAN FRIENDLY FORMULA - A vegan-friendly, cruelty-free blonde shampoo for damaged hair repair without ingredients like parabens and dyes