This listing is for the dress only. The doll is not included and is just used as a model to show how the dress fits. This is from the 1980s and from what I remember was a separate outfit made for Maxie dolls.. It does not have any labels or tags..but this was mine as a child and I have a pretty decent memory when it comes to my old toys.. It's a more rare outfit...it does show wear consistent with age and handling as it was played with regularly.