CIRCA 1946, POST WWII, JAPAN, Sekiguchi Shigeo, PEACE TOBACCO CIGARETTES
Sekiguchi Shigeo, Japan Tobacco and Salt Public Corporation (now Japan Tobacco Inc.) Peace Cigarettes. Contains 6 unused Cigarettes. Displays bands of small gold starlike figures on the top and bottom of package. Measures approx.. 1.6 × 4.7 × 7.6 cm. Package displays honest use and age.
Peace cigarette packages designed by Raymond Loewy that accompanied Japan into an era of peace after the devastating defeat of World War II.
Prior to Loewy’s redesign, Japan Tobacco and Salt (Japan’s nationalized tobacco monopoly) was using this design for their Peace cigarettes brand.
This was released after the World War II in hope of peace and the logo was designed by the American designer Raymond Loewy, the same person who designed the logo for the famous US brand Lucky Strike.