In 1967, Michael Braun began selling clothes that he had designed and sewn. Word spread to local musicians about these really cool clothing designs. Within a year he landed one of his biggest clients, Jimi Hendrix. 

His client list grew to include many other 60s,70s 80s and 90’s musical artists, including, Sly, Chicago, Soni & Cher, Bob Dylan, Temptations, Allman Brothers Band, etc. Many of Michael Braun’s outfits are immortalized on album covers, posters, magazines, and TV shows. A jacket he made for Jimi Hendrix hangs in the Rock n’ Roll Hall of Fame. Now, his creations hang in another Hall of Fame, the “Digital Hall of Fame” in Malmo, Sweden.