The ALMAY Best Blend Forever Makeup is a foundation that offers luminous coverage that is also moisturizing. It will make you feel like you found your new BFF! Buildable coverage with a lightweight and comfortable feel. It hydrates skin up to 8 hours and protects with Broad Spectrum SPF 40. Pair it perfectly with Smart Shade Skin tone Matching Concealer and Smart Shade Pressed Powder. It is available in 12 luxurious shades to help best match your skin. Application can be done in two ways. The first, gently squeeze bottle until makeup flows through sponge, dot makeup all over face, and blend with sponge in circular motion until fully blended. The second, twist off sponge from bottle, gently squeeze bottle to dispense makeup onto sponge surface and touch sponge on face using gentle tapping motion, dotting makeup all over face. Lastly, blend with sponge in circular motion until fully blended.