Blu-ray Region B. Rodriguez was the greatest '70's rock icon who never was. Momentarily hailed as the finest recording artist of his generation, he disappeared into oblivion, rising again from the ashes in a completely different context a continent away...Searching for Sugar Man is a film about hope, inspiration, and the resonating power of music.. Actors: Dennis Coffey, Mike Theodore, Rodriguez, Stephen (Sugar) Segerman. Director: Malik Bendjelloul. Languages: English. Subtitles: . Running Time: 86 minutes approx. Discs: 1