Layout proof from the estate of Famous Barr department store's graphic designer for the store's newspaper ad scheduled for May 9-10, 1964. 

It features the store's "Miss Beachcomber" and "H2O Oh! Oh!" collection, with an copy about the look. 

Exact measure is 18" x 23.5". 

It feels like poster paper. 

Above the store name is the quote, "We give and redeem Eagle Stamps." 

Great fashion history and retro decor.