This vintage 10th Anniversary April in Paris Ball book from 1963 is a wonderful addition to any collection.The book itself is a piece of history, showcasing the type of advertising that was popular during that time period.
These black and white ads are sure to catch the eye and transport the reader back in time. This book is a must-have for collectors of vintage advertising and those interested in the parties and galas of the 60s.
The April in Paris Ball was started by famed gossip columnist Elsa Maxwell. She is listed in the program as the Chairman of Arrangements in this program. There is also other famous names on the list of board members including Mrs Giovani Buitoni, Mrs John Bergen Jr, Mrs Lyman G Bloomingdale, Mrs Igor Cassini, and Madame Estee Lauder, just to name a few.
The advertisements in this program are nothing short of a time capsule. Advertisements include:
Revlon
Harry Winston
International Sterling
Maxim's
Saks Fifth Avenue
Chemical New York Bank Trust Company
Hermes
Monet
Previews Inc (showcasing an island paradise of Jessica Tandy and Hume Cronyn)
Mercedes Benz
DuJay Spinel Jewelry
Coblentz
Georges Kaplan
Evins
Napier
Limoges
Au Printemps
Westclox
Louis Henry
Longchamp
Grey Poupon
Charles of the Ritz
Michelin
Francosteel Corporation
Christofle
Pilot Radio Corporation
Lorilland Brand Cigarettes
M. Lauer
Trifari
De Nicola Fashion Jewelry
Monte Carlo
Pinata Party
Larousse
Elgin
Elizabeth Arden
Arpege Perfume
Air France
French Wine
Joseph Mazer Jewelry
Antoine Cosmetics
Max Factor
Christian Dior-New York
Maine Department of Sea and Shore Fisheries
Molyneux Perfume
Estee Lauder Cosmetics
MGM/Verve Records
Piper-Heidsieck Champagne
Lancome Magie Perfume
Nina Ricci Perfume
Marcel Rochas Perfumes
Stendhalcolor Makeup
Westinghouse
Chanel No 5
Guerlain
Voulez-Vous Perfume
Eastern Orchid Growers
Lefevre-Utile Biscuits
Swellys John D Kirsch Inc
Pantene Hair Lotion
Penson & Company International Custom Brokers Forwarders
The Vera Gallery
W. Wingate & Johnston French Forwarders
Department Etranger Hachette
Mona Lisa Furs Inc
Sheffield Watches
National Distillers Products Company
Pan Am
Lady Clairol