LOreal Professionnel Majirel High Lift Ionene G Incell Hair Color 1.7oz (.11/BB) HL Ash+ Mixing: 1 tube 1.7oz with 2.6oz of MajiCreme Developer. Majirel is the only hair color that conditions the cortex cuticle and surface of the hair with patented core-to-surface technology: Ionene G and Incell. Exclusive conditioning polymer Ionene G restores protects and continuously conditions the hair while multi-dimensional ceramide Incell the complex strengthens the natural cohesion of hair for long-lasting results.