Used Book.
Author, Creators: 

         -- Manfred Maier

Title:

         -- The Foundation Program at the School of Design Basel Switzerland : Basic Principles of Design : Volume 1 Object Museum Nature Drawing, 2 Memory Technical Perspective Drawing Lettering, 3 Material Studies, textile, 4 More

       -- In One, Oversized Art pictorial.  ** Read the full synopsis at the bottom of this listing! **

Publisher, Details:

         -- Van Nostrand Reinhold Company 1977 / Library Archive Services Co. / Archival reprint. Ohio State University. Spiral binding.   1981, later reprint. Spiral Binding: Soft Cover / Pictorial Binding.  Both Color and Black/White Photo Illustrations

Paperback : soft cover edition in good condition, clean text, a typical used book with some slight wear to edges and spine, read a few times, stored flat.  There may be some minor bumping, creases, and/or scuffs.  Firmly readable. 
 
Subject, Features:    

         -- Art Book Drawing & Sculpture, complete self guided design book. Drafting, painting and other fine and creative arts.

-- Defects: Ex-library marks.  Typical general used book wear from being moved around the shop. .    

   Enjoy!

Location:     Inventory, lower bookshelf box - Q. Large art book

~ We appreciate your consideration of one of our books, art prints or novelty items.  We strive to offer fast, courteous and professional service to all our patrons.  Reading is one of life's great pleasures.  Please inquire for further details, our items arrive shrink wrapped and well packed.

~ Thank you for viewing + stopping by. Max Rainet.

    To view more Books in my store ~ Please click here: Max Rainet  ~ Yes, we combine shipping for savings.

All Images and text Copyright © 2005-2023 Max Rainet, Cathy Peterson.  All Rights Reserved and may not be used or reproduced without permission. 
Updated  Dec 14, 2023 -- Max Rainet.

  Yes!  We combine shipping on multiple item orders!!  

   

     PLEASE  READ            THE IMPORTANT STUFF:          - -PLEASE  READ --

-- All items, as found, as shown.   -- Satisfaction guaranteed.
-- Shipped by USPS:  Arrives shrink wrapped, well padded, ready to enjoy. 
--  We ship every Tuesday & Thursday after payment is received. 
--  We're located in Ventura, California, USA. - 14 day conditional return policy.  Please inquire.

-- This is the actual item as seen in our photos. 
-- Copyright watermark stamp is not on the item. 
-- Used here to identify our images, and to protect image copyrights.
--  Please note these are low resolution photos / scans of this item(s).  Actual item is crisp and detailed unless otherwise noted.

Shipping:

Postal rates in the USA are in flux these days and the rates are always changing upwards, especially around the Holidays.  Due to costs and fees, we'll be adjusting our rates higher to cover our costs.  However, if there is an overage, in postage/handling, we will gladly refund you back any unused portion.  

Please understand, if the postage quote in this listing is not sufficient to cover shipping to your location, we may request extra postage, or cancel your order.  We're most grateful for your interest in our items, and will do our best to review and offer all options. 

    Hello to you,   We're always glad to hear from you.  

 

Our shop is open Tues + Thurs 9am to 2pm; PST/Calif. We ship within 5 business days after payment is received.

We're here to answer any questions you might have.  Please use " Messages". 

Our goal has always been to offer fast, professional and courteous service. 

 

We want you to be happy with your order, please let us know if there are any issues.
 

 Retailing since 1985     Selling online since 1994    At since 2005.

The Particulars + Disclaimers:

--  It is the BUYER's responsibility to cancel an order here at if they cannot complete any transaction.  ** Sellers are not obligated to cancel your purchase.  This is a recent policy change from.  --  So please do be certain you want to make this purchase.  Thank you.   

NOTICE for POSTAGE to ITALY;  ITALIA (or other countries with inconsistent postal service):  Please note due to erratic service inside Italy, this item may require extra costs to ship internationally to ITALY,  which will be paid by the buyer. As well, delays are frequent.  -- Please inquire before you buy?

BUYERS Please contact us FIRST: We would very much appreciate the courtesy of contacting us directly (first) if you are not completely satisfied with your purchased item.  We are happy to make every effort to resolve any issues.  We work very hard to maintain excellent customer service, and are very careful not to garner derogatory feedback. Our goal has always been to offer fast, professional and courteous service to all customers.  We want our customers to be happy with their purchase!!   We have a 14 day return policy.  --  Conditions may apply.

Disclaimer:   This item is being sold : As is, as found :  Please see all photos.   We do our best to describe and photo each item we list.  It is up to you to ask questions before you buy.  We appreciate your contacting us when you have any questions or concerns.  We check our messages daily. If your offer is accepted, we expect you to finalize the sale with payment, failure to do so within 3 days will result unpaid actions initialized against your account.   We hope you'll respect that fact.  We pride ourselves in offering fast professional service on all of our items.  You are welcome to contact us as any time during your the selection and purchase of any of our items. 

Public Notice: Artworks are protected by copyright laws. All images displayed are property of Max Rainet and/or Cathy Peterson and/or other sources as noted. The sale of original artwork does not include the sale of copyrights. WE RESERVE ALL RIGHTS WORLDWIDE. It is prohibited by Copyright Law to duplicate, copy, reproduce or imitate any artist's original artworks, or photography or any part of description pages, without express written consent. All artworks are registered by third-party authority, specialized in copyright infringements investigation. Any copyright violations are pursued by all means including legal action, reporting to US Copyright Office, District Attorney's Office and/or Police.

Please take NOTICE :   Exclusive representation at. I, Max Rainet, guarantee authenticity for the artwork I sell.  All others may be fakes, forgeries, imposters or fraudulently used.  All rights reserved.   

 Reading is one of life's great pleasures. 
     --- Thank you again for stopping by, Max Rainet

Synopsis of the book: 

Basic principles of design by Manfred Maier

    Design is the process of creating visual and functional solutions for a specific purpose. Designers use various elements and principles to achieve harmony, balance, contrast, rhythm, and unity in their work. One of the most influential sources of design education is the foundation program at the School of Design in Basel, Switzerland, which was developed by Manfred Maier and his colleagues in the 1970s.

 Manfred Maier was a Swiss graphic designer, teacher, and author who taught at the School of Design in Basel from 1968 to 1988. He was also the director of the foundation program, which aimed to provide students with a solid basis for creative thinking and problem-solving. The foundation program consisted of four volumes that covered various aspects of design, such as drawing, color, material studies, textile design, graphic exercises, and dimensional design

    The basic principles of design by Manfred Maier are based on his observation and analysis of natural and artificial phenomena. He believed that design should be rooted in reality and reflect the laws of nature. He also emphasized the importance of experimentation, exploration, and discovery as essential methods for learning and creating.

  Some of the key principles that Maier introduced in his books are:

Form follows function: The shape and appearance of a design should be determined by its purpose and function. A good design should be simple, clear, and efficient.

        Contrast: The difference between two or more elements that creates visual interest and tension. Contrast can be achieved by using different colors, shapes, sizes, textures, directions, or values.

        Balance: The distribution of visual weight and stability in a design. Balance can be symmetrical (equal on both sides), asymmetrical (unequal but still harmonious), or radial (arranged around a central point).

        Rhythm: The repetition or alternation of elements that creates movement and flow in a design. Rhythm can be regular (consistent and predictable), irregular (varying and unpredictable), or progressive (changing gradually).

        Unity: The sense of cohesion and wholeness in a design. Unity can be achieved by using similar or related elements, or by using a dominant element that ties everything together.

    The basic principles of design by Manfred Maier are still relevant and useful for designers today. They provide a framework for understanding and applying the fundamentals of design in various contexts and media. They also encourage designers to develop their own style and expression through experimentation and exploration.
Source: Google