Bullseye Original Barbecue Sauce is a popular barbecue sauce that was first introduced by the food manufacturer Kraft Foods in 1985. The sauce quickly became a hit among consumers for its tangy and sweet flavor, and it soon became a staple at backyard barbecues and cookouts across the United States.

The origins of Bullseye sauce can be traced back to the early 1980s, when Kraft Foods decided to create a new line of barbecue sauces to compete with other popular brands on the market. After extensive research and development, the company settled on a recipe for a tangy and sweet sauce that was made with tomato paste, vinegar, and a blend of spices.

When the sauce was first introduced, it was marketed as a premium, high-quality barbecue sauce that was perfect for grilling, marinating, and dipping. The company's advertising campaign for Bullseye featured a cowboy riding a bucking bull, which helped to reinforce the sauce's image as a rugged and authentic barbecue sauce.

Over the years, Bullseye has expanded its product line to include a range of different flavors, including Original, Honey, Hickory Smoke, and Sweet & Tangy. The sauce is now sold in grocery stores and supermarkets across the United States, and it remains a popular choice for anyone who enjoys a good barbecue.