Increased use of color treatments, straight perms and irons have complicated the problems unique to curly and wavy hair, such as frizzy ends and difficult styling control, while different hair types add their own complexities. The Crede Pliant line was developed to respond to the varied needs of different hair types. Crede Pliant hair care products enable moisture to penetrate to the inner hair shaft of curly hair, improve manageability of newly grown hair and reduce overall volume. CREDE PLIANT PA SHAMPOO - for softer and suppler COARSE HAIR. It provides softness, building foundation for supple hair.  DIRECTIONS:  Wet hair with warm water and apply this product to hair. Shampoo gently. Then rinse away with warm water thoroughly.