HILCOA GOLDEN SUPREME BETTER LIVING SOURCE FOOD SAN JOSE CALIFORNIA VTG GOLD PIN







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VINTAGE PINBACK
LAPEL PIN
FROM

HILCOA
(DEFUNCT FOOD & DRUG COMPANY)
SAN JOSE CALIFORNIA
MERIT / EMPLOYMENT BADGE
1/10K GOLD
MANUFACTURED BY RTO CO.
8mm
CIRCA 1978

OBSCURE EPHEMERA

 

 


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FYI

 


 

San Jose (Spanish for Saint Joseph), sometimes stylized as San Jose, is the third-largest city by population in California, the tenth-largest by population in the United States, and the county seat of Santa Clara County. San Jose is the largest city within the Bay Area and the largest city in Northern California.

Before the arrival of the Spanish, the area around San Jose was inhabited by the Ohlone people. San Jose was founded on November 29, 1777, as San Jose de Guadalupe, the first civilian town in the Spanish colony of Alta California. The city served as a farming community to support Spanish military installations at San Francisco and Monterey. When California gained statehood in 1850, San Jose served as its first capital.

After more than 150 years as a small farming community, the San Jose area in the mid-20th century contained some of the last undeveloped land near San Francisco Bay. It then began to experience rapid population growth, much of it coming from veterans returning from World War II. San Jose then continued its aggressive expansion during the 1950s and 1960s by annexing more land area. The rapid growth of the high-technology and electronics industries further accelerated the transition from an agricultural center to an urbanized metropolitan area.

By the 1990s, San Jose's location within the booming local high tech industry earned the city the nickname "Capital of Silicon Valley". San Jose is now considered to be a global city, and notable for its affluence and high cost of living. The U.S. Census Bureau estimated the population of the city to be 1,015,785 as of July 1, 2014.

Prior to European settlement, the area was inhabited by several groups of Ohlone Native Americans. The first lasting European presence began with a series of Franciscan missions established from 1769 by Junípero Serra. On orders from Antonio María de Bucareli y Ursúa, Spanish Viceroy of New Spain, San Jose was founded by Lieutenant Jose Joaquín Moraga as Pueblo de San Jose de Guadalupe (in honor of Saint Joseph) on November 29, 1777, to establish a farming community. The town was the first civil settlement in Alta California.

In 1797, the pueblo was moved from its original location, near the present-day intersection of Guadalupe Parkway and Taylor Street, to a location in what is now Downtown San Jose. San Jose came under Mexican rule in 1821 after Mexico broke with the Spanish crown. It then became part of the United States, after it capitulated in 1846 and California was annexed.

On March 27, 1850, San Jose became the second incorporated city in the state (after Sacramento), with Josiah Belden its first mayor. San Jose was California's first State capital, and hosted the first and second sessions (1850–1851) of the California Legislature. Today the Circle of Palms Plaza in downtown is the historical marker for the first state capital. The city was a station on the Butterfield Overland Mail route.

In the period 1900 through 1910, San Jose served as a center for pioneering invention, innovation, and impact in both lighter-than-air and heavier-than-air flight. These activities were led principally by Prof. John Montgomery and his peers. The City of San Jose has established Montgomery Park, a Monument at San Felipe and Yerba Buena Roads, and John J. Montgomery Elementary School in his honor.

Though not affected as severely as San Francisco, San Jose also suffered much damage from the 1906 San Francisco earthquake. Over 100 people died at the Agnews Asylum (later Agnews State Hospital) after its walls and roof collapsed, and the San Jose High School's three-story stone-and-brick building was also destroyed. The period during World War II was a tumultuous time. Japanese Americans primarily from Japantown were sent to internment camps, including the future mayor, Norman Mineta. Following the Los Angeles zoot suit riots, anti-Mexican violence took place during the summer of 1943. In 1940, the Census Bureau reported San Jose's population as 98% white.

As World War II started, the city's economy shifted from agriculture (the Del Monte cannery was the largest employer) to industrial manufacturing with the contracting of the Food Machinery Corporation (later known as FMC Corporation) by the United States War Department to build 1000 Landing Vehicle Tracked. After World War II, FMC (later United Defense, and currently BAE Systems) continued as a defense contractor, with the San Jose facilities designing and manufacturing military platforms such as the M113 Armored Personnel Carrier, the Bradley Fighting Vehicle, and various subsystems of the M1 Abrams battle tank.

IBM established its West Coast headquarters in San Jose in 1943 and opened a downtown research and development facility in 1952. Both would prove to be harbingers for the economy of San Jose, as Reynold Johnson and his team would later invent RAMAC, as well as the Hard disk drive, and the technological side of San Jose's economy grew.

The Ford Motor Company relocated its factory in Richmond to a new location in the suburb of Milpitas, called the San Jose Assembly Plant which was one of the primary locations for manufacturing the Ford Mustang.

During the 1950s and 1960s, city manager A. P. "Dutch" Hamann led the city in a major growth campaign. The city annexed adjacent areas, such as Alviso and Cambrian Park, providing large areas for suburbs. An anti-growth reaction to the effects of rapid development emerged in the 1970s championed by mayors Norman Mineta and Janet Gray Hayes. Despite establishing an urban growth boundary, development fees, and incorporations of Campbell and Cupertino, development was not slowed, but rather directed into already incorporated areas.

On April 3, 1979, the San Jose City Council adopted San Jose, with the diacritical mark on the "e", as the spelling of the city name on the city seal, official stationery, office titles and department names. Also, by city council convention, this spelling of San Jose is used when the name is stated in both upper- and lower-case letters, but not when the name is stated only in upper-case letters. The accent reflects the Spanish version of the name, and the dropping of accents in all-capital writing was typical in Spanish. The name is still more commonly spelled without the diacritical mark as San Jose.[citation needed] The official name of the city remains City of San Jose with no diacritical mark, according to the City Charter. The city's website appears to use a mixture of both; for example, the "City of San Jose" in the text uses the mark but the "City of San Jose" logo image does not.

San Jose's position in Silicon Valley triggered further economic and population growth. Results from the 1990 U.S. Census indicated that San Jose surpassed San Francisco as the most populous city in the Bay Area for the first time. This growth led to the highest housing costs increase in the nation, 936% between 1976 and 2001. Efforts to increase density continued into the 1990s when an update of the 1974 urban plan kept the urban growth boundaries intact and voters rejected a ballot measure to ease development restrictions in the foothills. Sixty percent of the housing built in San Jose since 1980 and over three-quarters of the housing built since 2000 have been multifamily structures, reflecting a political propensity toward Smart Growth planning principles.

Landmarks
Important landmarks in San Jose include Children's Discovery Museum of San Jose, History Park at Kelley Park, Cathedral Basilica of St. Joseph, Plaza de Cesar Chavez, Dr. Martin Luther King, Jr. Library, Mexican Heritage Plaza, Rosicrucian Egyptian Museum, Lick Observatory, Hayes Mansion, SAP Center at San Jose, Hotel De Anza, San Jose Improv, San Jose Municipal Stadium, Spartan Stadium, Japantown San Jose, Winchester Mystery House, Raging Waters, Circle of Palms Plaza, San Jose City Hall, San Jose Flea Market, Oak Hill Memorial Park, and The Tech Museum of Innovation.

The large concentration of high-technology engineering, computer, and microprocessor companies around San Jose has led the area to be known as Silicon Valley. As the largest city in the valley, San Jose has billed itself "the capital of Silicon Valley." Area schools such as the University of California, Berkeley, University of California, Santa Cruz, San Jose State University, San Francisco State University, California State University, East Bay, Santa Clara University, and Stanford University pump thousands of engineering and computer science graduates into the local economy every year.

High economic growth during the tech bubble caused employment, housing prices, and traffic congestion to peak in the late 1990s. As the economy slowed in the early 2000s, employment and traffic congestion diminished somewhat. In the mid-2000s, traffic along major highways again began to worsen as the economy improved. San Jose had 405,000 jobs within its city limits in 2006, and an unemployment rate of 4.6%. In 2000, San Jose residents had the highest median household income of any city in the United States with a population over 300,000, and currently has the highest median income of any U.S. city with over 280,000 people.

The large concentration of high-technology engineering, computer, and microprocessor companies around San Jose has led the area to be known as Silicon Valley. As the largest city in the valley, San Jose has billed itself "the capital of Silicon Valley." Area schools such as the University of California, Berkeley, University of California, Santa Cruz, San Jose State University, San Francisco State University, California State University, East Bay, Santa Clara University, and Stanford University pump thousands of engineering and computer science graduates into the local economy every year.

High economic growth during the tech bubble caused employment, housing prices, and traffic congestion to peak in the late 1990s. As the economy slowed in the early 2000s, employment and traffic congestion diminished somewhat. In the mid-2000s, traffic along major highways again began to worsen as the economy improved. San Jose had 405,000 jobs within its city limits in 2006, and an unemployment rate of 4.6%. In 2000, San Jose residents had the highest median household income of any city in the United States with a population over 300,000, and currently has the highest median income of any U.S. city with over 280,000 people.

 

 

 



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